To Avoid Losses in the Business, Grab the Hands of a PR Agency

Are you an entrepreneur and looking to hire a PR agency? What could be the reasons behind this when you already have in-house teams or people to handle the company’s public relations requirements? Is that your team not working properly or your business does not have any PR existence in place.

Whatever be the reasons, hiring the useful services of a public relations firm, to handle the existing brand image among its consumers as well as in the market and to effectively promote the business and its products with the right kind of public relations strategies, is supposed to be the wisest decision an entrepreneur can make.

In absence of the fruitful planning and strategies of public relations, a business or an enterprise could suffer losses pertaining to market reputation, profits, production, etc. Therefore, businesses have understood well enough the need and the importance of a PR Agency that can bring positive results and unlimited growth potential. To sustain their presence in the competitive market and to open the doors of success, business entities across the world holds the hands of a public relations firm and utilize their profitable services that avoids the possibilities of losses in their business.

Before a company do so, it is recommended to -

Select the right agency: Very often, the companies make a very common mistake i.e. they are easily taken by the attractive presentations and sales talks of the executives of PR firms. Do a thorough research on the reputation and reliability of an agency that you would like to approach for your public relations campaigns. A professionally renowned PR agency will always strive to deliver their services as per the needs and suitability of client’s requirements.

Know what the needs are: Do a brain storming session and make a list of particular tasks you want to be assigned and handled by the PR firm. Ask questions, clear the doubts, seek suggestions and discuss possibilities with the PR firm for all that your business needs. Definitely, they could then think about designing a plan and put their expertise into efforts to bring desired results.

Practice patience: PR agencies are there to help your business or the brand to become popular and known by millions of people. The public relations campaigns and strategies planned by those professionals would certainly yield results but not in a quick or short span of time. Take their efforts as if they are educating people for your products and services or spreading awareness about the same.

If you still have any questions related to the usefulness and the advantages of a PR agency, visit www.5wpr.com and get them answered by the experts.

5WPR – A perfect Agency for Comprehensive PR Solutions

Public relations are an inevitable part of any successful organization; an effective PR agency works wonders for any company by helping it to achieve its desired goals and objectives. As an esteemed public relations entity, 5WPR has been associated with providing exceptional services to many companies, including fortune 500.
It has been ranked as one of the top 25 PR agencies in the United States today. Its name was inspired by the top 5 questions asked in the PR business; Who, What, Where, When, and Why. From its humble beginnings in 2003 Ronn Torossian made a mark for itself in the world of Public Relations.
5WPR offers its expertise in consumer products, corporate communications, health, beauty, travel, lifestyle, fashion, food, beverages, and crisis communication, non-profit, event marketing and social media. It helps to reach the consumer base of the companies with events designed to capture their imagination. The comprehensive strategies of this PR firm are based on strategic marketing, good media relations, networking and search engine reputation management.
Search engine reputation management strategies are the most compelling internet tools that are used to tackle the negative publicity of the individual client, as well as their companies. At 5WPR, the focused and smart staff helps by placing tactical stories in diverse markets and sectors under a comprehensive approach to enhance an organization’s public relations and driving web traffic towards their digital presence.
Ronn Torossian helps the biggest as well as the smallest organizations with an effective and customized public relations campaign, along with reputation management which is focused on the return of investment and an effective outreach to the consumer base. In this fast developing global era, businesses have realized the need and importance of public relations in order to survive in this competitive world.
Therefore, only a reputed and reliable PR agency like 5WPR, can lead you towards success with their innovative concepts and result-oriented strategies formulated under best public relations campaigns and publicity processes.
To find out more about the roles of a PR agency and the advantages, please visit www.5wpr.com

5W PUBLIC RELATIONS HIRES DON MCIVER AS COO

New York, New York – June 12, 2012 - 5W Public Relations, one of the 25 largest independently owned PR firms in the US, is pleased to announce that Don McIver has joined the firm as Chief Operating Officer. In this new role, McIver will manage the firm and its operations, which currently has over 90 employees.

"I am thrilled to join 5WPR, which in under 10 years has grown into a major, independent bi-coastal PR Agency. The Management Team led by Ronn Torossian has built a tremendous agency and team and I look forward to working hard to help us achieve our ambitious growth objectives. We have a major commitment to invest in people, tools, and resources to take the agency to the next level. In the few months since I have joined the firm we have already made significant investments in employee benefits, training & development, and information technology. And we’re making more investment every day,” stated Don McIver.

“2012 is proving to be a banner year for 5WPR. We have strong practice leaders who are the best in the business. Together, we will forge an exciting future, emphasizing our strategic PR programs, full-service capabilities, and our results-oriented approach,” McIver added.

Prior to 5W, Don was Chief Operating Officer at Beckerman, a NJ PR Agency, and Mciver was previously Chief Operating Officer at MWW Group, a top-10 PR firm.

ABOUT 5W PUBLIC RELATIONS:

5W Public Relations (www.5wpr.com) is a full-service public relations agency known for implementing cutting-edge, customized campaigns designed to drive our clients' business goals and objectives. Founded by Ronn Torossian in 2003, the energetic and focused culture earned the agency a spot on the INC. 500 list and recognition as the nation's "fastest-growing PR agency" three years in a row. Our 24/7 approach led the industry's foremost trade magazine to describe 5WPR as "aggressive in a way that clearly resonates with clients looking for a firm staffed with Type A-plus personalities, a BS-free approach, and results from Day One."

LIFE & TIMES OF A PR AGENCY CEO: MEETINGS & CALLS..MORE MEETINGS AND CALLS – NY RUSSIAN ATTORNEYS, NIGHTCLUB MOGULS LIKE MARK BIRNBAUM AND REAL ESTATE WITH ELIE HIRSCHFELD

Over the weekend I had a chance to reflect upon my Friday. As people often ask what a day looks like in running a PR agency, thought to write about it. Tiring, exhausting and great all at the same time.



Started early with a 530 AM job, bike and light lifting – followed by 8AM midtown breakfast with the premier US NY Russian attorney, Edward Mermelstein.  Ed’s a client and friend we have worked for many years – and always enjoy hearing his take on the world.



Had a 930 AM strategy meeting with a client, followed instantly by a client conference call with my team
Quick internal meeting followed by returning 2 calls – 1 new business call (scheduled a meeting for next week), and returned a call to a Reporter
The afternoon saw a 30 minute break to return emails, catch my breath, and before I turned around it was time for a internal staff meeting with 1 of my teams
Had a new business meeting end of day – and then more returning emails, calls to Mark Birnbaum of EMM Group about an upcoming event for a client, Elie Hirschfeld about a recent media story, and the like.



Its always something different – moving fast and making it happen.



Ronn Torossian
5WPR

To Avoid Losses in the Business, Grab the Hands of a PR Agency

Are you an entrepreneur and looking to hire a PR agency? What could be the reasons behind this when you already have in-house teams or people to handle the company’s public relations requirements? Is that your team not working properly or your business does not have any PR existence in place.

Whatever be the reasons, hiring the useful services of a public relations firm, to handle the existing brand image among its consumers as well as in the market and to effectively promote the business and its products with the right kind of public relations strategies, is supposed to be the wisest decision an entrepreneur can make.

In absence of the fruitful planning and strategies of public relations, a business or an enterprise could suffer losses pertaining to market reputation, profits, production, etc. Therefore, businesses have understood well enough the need and the importance of a PR Agency that can bring positive results and unlimited growth potential. To sustain their presence in the competitive market and to open the doors of success, business entities across the world holds the hands of a public relations firm and utilize their profitable services that avoids the possibilities of losses in their business.

Before a company do so, it is recommended to -

Select the right agency: Very often, the companies make a very common mistake i.e. they are easily taken by the attractive presentations and sales talks of the executives of PR firms. Do a thorough research on the reputation and reliability of an agency that you would like to approach for your public relations campaigns. A professionally renowned PR agency will always strive to deliver their services as per the needs and suitability of client’s requirements.

Know what the needs are: Do a brain storming session and make a list of particular tasks you want to be assigned and handled by the PR firm. Ask questions, clear the doubts, seek suggestions and discuss possibilities with the PR firm for all that your business needs. Definitely, they could then think about designing a plan and put their expertise into efforts to bring desired results.

Practice patience: PR agencies are there to help your business or the brand to become popular and known by millions of people. The public relations campaigns and strategies planned by those professionals would certainly yield results but not in a quick or short span of time. Take their efforts as if they are educating people for your products and services or spreading awareness about the same.

If you still have any questions related to the usefulness and the advantages of a PR agency, visit www.5wpr.com and get them answered by the experts.