Wednesday, 13 June 2012


New York, New York – June 12, 2012 - 5W Public Relations, one of the 25 largest independently owned PR firms in the US, is pleased to announce that Don McIver has joined the firm as Chief Operating Officer. In this new role, McIver will manage the firm and its operations, which currently has over 90 employees.

"I am thrilled to join 5WPR, which in under 10 years has grown into a major, independent bi-coastal PR Agency. The Management Team led by Ronn Torossian has built a tremendous agency and team and I look forward to working hard to help us achieve our ambitious growth objectives. We have a major commitment to invest in people, tools, and resources to take the agency to the next level. In the few months since I have joined the firm we have already made significant investments in employee benefits, training & development, and information technology. And we’re making more investment every day,” stated Don McIver.

“2012 is proving to be a banner year for 5WPR. We have strong practice leaders who are the best in the business. Together, we will forge an exciting future, emphasizing our strategic PR programs, full-service capabilities, and our results-oriented approach,” McIver added.

Prior to 5W, Don was Chief Operating Officer at Beckerman, a NJ PR Agency, and Mciver was previously Chief Operating Officer at MWW Group, a top-10 PR firm.


5W Public Relations ( is a full-service public relations agency known for implementing cutting-edge, customized campaigns designed to drive our clients' business goals and objectives. Founded by Ronn Torossian in 2003, the energetic and focused culture earned the agency a spot on the INC. 500 list and recognition as the nation's "fastest-growing PR agency" three years in a row. Our 24/7 approach led the industry's foremost trade magazine to describe 5WPR as "aggressive in a way that clearly resonates with clients looking for a firm staffed with Type A-plus personalities, a BS-free approach, and results from Day One."

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